

"When we launched ISO-BRIDGE, it really raised the bar for whey protein in South Africa. And for a long time, that was enough: it gave people something cleaner and better in a market that didn’t have many options.
But the truth is, we’re never going to settle! We want nothing but the best for our Fam, even if it means discontinuing one of our bestselling products and replacing it with another.
That’s why we’ve made the move to Grass Fed whey isolate. It comes from cows raised the way nature intended, grazing on open pastures, and it’s backed by certification that proves the quality and ethics behind it. The result is protein that’s cleaner, lighter and easier to trust."
SELECT YOUR FLAVE
Got more questions? Check out our FAQs below!
ISOBRIDGE set a high standard, but we wanted to go further. Truly Grass Fed™ Whey Protein Isolate keeps everything you loved about ISOBRIDGE (pure, premium protein) while removing compromises like soy lecithin and conventional dairy. The result: the cleanest, smoothest, most ethical protein in South Africa.
The Truly Grass Fed™ seal is an independent global standard that verifies cows are pasture-raised on a 95%+ grass diet in Northern Ireland. It guarantees strict animal welfare, environmental sustainability and clean, non-GMO nutrition. Few proteins worldwide carry this certification.
Each 30g scoop delivers over 26g of protein: that’s more than 87% protein by weight, one of the highest yields on the market.
There’s less than 1g of lactose per serving, making it effectively lactose-free and easy to digest for most people.
It’s safe for adults, children and even during pregnancy and breastfeeding.
Every batch is tested for protein content, heavy metals, pesticides, microbiological safety and antibiotic residues.
Most “grass fed” proteins in South Africa are blends or concentrates, not isolates. None carry the Truly Grass Fed™ seal. With METALAB, you’re getting a certified whey isolate with superior purity, taste, and digestibility.
Unlike most proteins on the market, we use sunflower lecithin instead of soy, making it safer for those with soy sensitivities or allergies.
Yes! Every serving is fortified with DigeZyme® digestive enzymes to improve absorption and prevent bloating.
It’s silky smooth, subtly sweet (around 5/10 on the sweetness scale), and mixes instantly in water or milk without clumping. It’s versatile too: perfect for shakes, oats, pancakes or baking.
Your cart is currently empty.